PEOPLE who drop litter or fail to clean up after their dogs will be targeted in a month-long campaign.
The project, which covers Daventry town centre, is being led by Daventry District Council (DDC).
The scheme has been launched in reaction to complaints from local people about the state of pavements, roads and open spaces.
Officers from DDC, Northamptonshire Police and the council’s environmental services contractor, Enterprise, will be patrolling the town centre intermittently throughout November to help educate and raise awareness of the issues to members of the public, and also enforce the law when necessary.
Anyone who is identified being caught littering or allowing their dogs to foul illegally will then have to pay a fixed penalty notice or face the possibility of being taken to court.
DDC chief executive, Ian Vincent, said: “This multi-agency campaign in Daventry will see us pro-actively working to promote and educate the public with regard to dog fouling and littering in the district.
“The campaign will hopefully raise awareness and encourage people to take a shared responsibility and positive action on these issues, and help communities to keep their area clean.”
The campaign will eventually be taken to other villages within the Daventry district including planned patrols in known hotspot areas.
The problem with litter and fouling in the town centre was raised at the first meeting to the Daventry Town Team held in September.
At that meeting members of the public, along with representatives from DDC, the town council, and county council, discussed their visions for the town centre and what issues there were preventing that happening. They included the appearance of the town centre, including unprofessional signs, litter and weeds.
Sally Halson, who led the meeting on behalf of the Daventry Business Partnership, said the issues raised at the meeting would be passed on to the various authorities to take action.
Any money raised from enforcement fines in this latest campaign are ring-fenced by DDC and go back towards the cost of enforcement at the council.
Anyone can report incidents of littering or dog fouling by contacting DDC on 01327 871100 or email firstname.lastname@example.org.
The next public meeting to discuss the town centre, to which any member of the public or local business owners is encouraged to go along to, is due to be held before Christmas.