The first steps to creating a ‘Plan B’ for Daventry businesses is underway after proposals for two business investments were rejected.
Plans for the continuation of the Daventry town centre business improvement district (BID) and the establishment of one for commercial estates failed to gain approval in a ballot last Thursday.
Now Ben Lloyd, from Market New Media, hopes Daventry businesses can work in collaboration on ways to better market the town.
He said: “I think the BID result reflects the lack of confidence from businesses but that people didn’t utilise it properly and they didn’t see what they were getting or could get in the future.
“Now we have the task of finding funding and coming together to form a plan B.”
Mr Lloyd said he was building a contacts list and would consider organising meetings for business leaders.
Since the BID result was announced on Monday the iCon centre has offered to host meetings for traders. The owners of the Pigeon Hole and Training Shed Gym in Daventry have expressed their interest in collaborating. The owner of Kam’s News on Sheaf Street is also in support of future partnerships.
He said: “I wasn’t in support of the BID because I didn’t see what we were getting out of it. Now I would like to have discussions about marketing and promoting the town more.”
Business owner Peter Harper hopes to resurrect the Sheaf Street Traders’ Association. He also hopes to speak with the business partnership about retaining the radio system currently in place.
He said: “Lots of people on Sheaf Street want to keep the radio system so I hope to work with people to maintain that.”